Probable Niche

We've identified the niche as play mats.

play mats

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as play mats.

play, baby, mats, baby play, soft, parents, giveaways's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 06:05 UTC on August 13, 2014. The source was comprised of 55750 characters, of which 50762 are code, leaving an organic character count of 4988. The total word count on the home page is 867. We filtered out 86 numbers, 143 common words, and 26 words shorter than three characters in length, leaving an impact word count of 565. The size of the lexicon (number of unique words) is only 235. We extracted fourteen top keywords, leaving 5.95% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
play mats136.59%
puzzle play63.04%
foam puzzle63.04%
puzzle foam 52.53%
jungle mats 52.53%
number mats 42.03%
letter mats 42.03%
jurassic mats 42.03%
world mat 31.52%
soft mats31.52%
soft floor31.52%
plain mats 31.52%
foam mats31.52%
floor kids 31.52%
dog paw31.52%
world map21.01%
tumble mats 21.01%
tactile mats 21.01%
special needs21.01%
single letter21.01%
single jungle 21.01%
sensory tactile 21.01%
road mat 21.01%
print mat 21.01%
pattern print21.01%
mats including 21.01%
mat range 21.01%
mat pack21.01%
jigsaw mats21.01%
interlocking giant 21.01%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. soft
  2. soft floor
  3. floor kids


Source Character Count 55750
Code Character Count 50762
Organic Character Count 4988
Filtered Numbers 86
Filtered Words (Common) 143
Filtered Words (Short) 26
Total Word Count 867
Impact Paragraph Count 1540
Impact Word Count 565
Impact Lexicon Size 235


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# a b c d e f g h i j k l m n o p q r s t u v w x y z